We bring the Impact

BWH Hotels is a leading Global Hospitality Network comprised of three hotel companies including WorldHotels, Best Western Hotels & Resorts and Sure Hotels by Best Western. Globally, we have over 4,300 hotels in over 100 countries and territories worldwide across 18 brands. 

 Are you ready to transform your passion into a thriving success story? 
  • 4,300
    Hotels
  • 100+
    Countries
  • 64 million
    Rewards Members
  • Global Brand Portfolio
    Your perfect partner

Feel The Impact

Play video

* Video statistics correct as of December 2025

Discover the BWH Hotels difference:

Partner with BWH Hotels GB and gain access to our global distribution network, professional tools, and expert guidance—all while keeping your independence.


Average 23.3% Brand Distribution In 2025 branded BWH Hotels have benefitted from an average brand contribution of (which excludes OTA business) up to 23.3% of total room nights, with BW Rewards driving 25% of total revenue
600k Email Subscribers A robust CRM strategy that delivers. In 2025, our email marketing drove over £2million of revenue into BWH Hotels in GB
£7M M&E Revenue Our dedicated venues desk delivered over £7million of M&E and Groups revenue to our hotels in GB in 2025. Enjoy enhanced representation with global TMC and M&E agents on a global scale.
64M+ Rewards Members You’ll have immediate exposure to 64M members of our global loyalty programme, BW Rewards, including 2.7million members here in GB. In 2025 BW Rewards members spent over £64million into our hotels, driving upwards of 25% of all non-OTA stays through local and BW channels
Flexible & Competitive Terms Enjoy peace of mind with competitive brand fees (under 4%) and fully flexible agreements (from as little as three years) giving you the freedom to seize new opportunities whenever they arise.
A Sustainable Future Sustainability in hospitality goes far beyond energy‑efficient bulbs or recycling bins. For a global brand like BWH Hotels, it’s about protecting the destinations guests love, reducing environmental impact across hundreds of properties, and ensuring that local communities benefit from tourism rather than bear its costs. It’s a strategic investment in the future of travel itself

Our Global Brand Portfolio

Find the Right Brand for Your Market

Every traveller is different—and so is every hotel. That’s why BWH Hotels offers a diverse portfolio of 18 global brands, from economy to luxury and serviced residences across hard and soft brand options. Each brand has its own personality, designed to meet the evolving needs of owners and developers while delivering strong performance and growth. Don’t know your best fit? Our approach will help you align to the best brand for your hotel, looking at competitive data and customer profiling and commercial performance. All brands all sit on a global distribution platform reducing OTA commission for smart investment.


Aspirational

Timeless

Collections

Boutique

Value

Extended Stay