Our Value Brands

Sure Hotel by Best Western

Rest Easy. Rest Assured.

Everything you need, nothing you don't want. SureHotel® by Best Western welcome those who like to travel simply and casually. Delivering the value and comfort today's traveller expects, Sure Hotel offers the necessities for a good night's stay.

Sure Hotel Plus by Best Western

A Quality Stay at an Affordable Price.

Great value with quality extras. Whether for leisure or business, SureHotel Plus® by Best Western is the perfect choice for those who like to travel simply and casually. Find the amenities and service you expect at SureHotel Plus.

Sure Hotel Collection by Best Western

Value. Comfort. Quality.

Quality, value and a little more. A unique blend of hotels, SureHotel® Collection by Best Western welcomes those who like to travel casually but appreciate the kinds of details that add to a better stay experience. Find everything you need at a hotel designed to deliver a dependable stay.

Lets Talk

Contact our Hotel Development Team
Terii Dunne
Terii Dunne
Business Development Director
With a lifelong career in the hotel industry, Terii leads new business for BWH Hotels GB across our array of 19 brands. Whether you are a developer, operator, or owner of hotels, Terii is the person to talk to about working with a brand that understands you.
Mark Stanley
Mark Stanley
Head of Hotel Development & Member Services
With 23 years' of brand experience, Mark directs Acquisition, Retention and Quality strategies. He manages hotel growth via new recruitments into BWH brands, new builds and conversion projects, maintains brand quality, and is key in developing member engagement.